... a transcript of Dr. Minshew's presentation on the Canadian Conference call.
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BRAZOS:
I've been through many beautiful sunny days in Vancouver because many of you know, back in my early days of practice I worked through an organization with the Canadian College of Physicians and Surgeons, where we did for six years of cancer research using botanical medicine. And our epicenter was right there in Vancouver.
The purpose of our being here to have this launch nearly simultaneously and hopefully this will be a model for us as we move into other countries where we have this simultaneous or nearly simultaneous launch into all these other countries. That's just a part of my dream.
Now about the product itself, inflammation is a normal part of everyday life. Everyone of us must have inflammation in order for us to remain alive. But that inflammation is controlled. Now just think of this. Everyone that you know of has a temperature, roughly 37 degrees C. You're going to have some sort of fire burning inside of you and that fire is going to give you a body temperature. It's going to give you heat. But we must have controlled measures of inflammation every single moment of every single day in order to remain alive.
But the focus is to keep that fire burning in the hearth, burning in the stove, and don't let it get out and start smoldering in your carpet and burning your house down. Now that's a simple illustration to show that inflammation is a good thing in its place, and it's a very bad thing if it gets out of its place.
Now what is it that keeps it where it belongs?
Well, there's a very powerful force in your body that's called Homeostasis. The word 'stasis' means it stays in one place. But in this case, it's very dynamic with immune system and hormones and nerves and all of the systems in your body working to keep you in a state of balance so that you never have that runaway inflammation that will end up burning your house down.
Homeostasis is the way your body makes sense of even the most extreme, severe conditions. And it derives all of its power from the foods that you eat, or in this case the products that you take. We need what is called, or what I like to call, very intense nutrition to battle the causes of premature cell death. In other words, those fires, those embers that can escape from your hearth and start burning down your house. You need intense nutrition on board 24/7 in order to make that happen.
HOW NOPALEA FIGHTS INFLAMMATION
... well, it's really 3 different ways.
1. It fights and reduces the amount of inflammation at the cell. That's probably the most important way for us because all of the other inflammation comes downstream from this.
2. It stops the enzymes that are actually responsible. You've all heard of the medications that are called COX-2 Inhibitors. Well, COX is an enzyme that is used when inflammation escapes... in runaway inflammation. So it actually stops the inflammation from beginning, and then if it's already started, it turns these enzymes down.
3. Finally, if there are some levels of by products and smoldering cinders and ashes once an area has been destroyed, it helps to manage it, put out those last few smoldering embers.
WHAT'S A BETALAIN?
The way that it does this is with a very unique class of nutrients called Betalains. Now a betalain is not exactly an antioxidant, and it's not exactly a protein. But it's a combination, a mixture of an antioxidant and protein structure that makes betalains so interesting. It actually makes them unique in the biochemical world. A betalain in its antioxidant form, in its antioxidant function will quench all of the free radicals that are created by trauma, by toxins, by nutrient deficiencies and by extreme emotional stress.
Betalains can quench all of the results of those stressors on your cells. If that's ALL it did, it would be an awesome product.
But because it's built around a protein matrix which is unlike anything else... it's actually built on an indole tryptophan matrix which is natural, it's inherent to a betalain. Then that structure can actually shore up the cell so that the cell itself is not open to the insults, the 1000 natural shocks that happen to a cell every single day. It makes it resistant. It makes it bullet proof. It's like putting body armor around your cell. And that tryptophan indole combination can be taken into the structure almost without changing it.
Whereas the antioxidant can be taken into the function of the cell and be used immediately. So betalains are very, very interesting. A betalain, by the way, does occur in a few other things. For instance, they found them to begin with in beets. And that's why they call them BETalains. And the second thing they found them in was something called Rainbow Chard. Now rainbow chard has about 12 betalains. Beets have less than 6 and they fluctuate wildly, but the total number of betalains in all of nature are 24. And those are found scattered all around the world in various plants. But only one plant has all 24 of them. And that's the prickly pear or nopal cactus that we use in Nopalea.
WHY SONORAN DESERT NOPAL IS A SUPERIOR SOURCE OF BETALAINS
But more than that, nopal grows in a number of different regions around the world. Actually, you grow some right there in Canada.
But only those which grow in the Sonoran Desert have all 24 betalains.
Now why would you say that was? It's because the Sonoran Desert is the most intense, extreme desert in the world and because of that the plant needs these betalains to survive, and when we eat the plant we survive. And this is what we see from our friends the Pima Indians who still live right here. Those who are still living the traditional lifestyle and still eating the prickly pear cactus as their main source of fruit, they're eating 24 betalains instead of half that number or even less, they have a lifespan that is nearly 50% longer than the same genetic cousins that they have, brothers and sisters, who are eating a western diet. The lifespan of a Pima, 50 maybe 51, the lifespan of the native Pima, the traditional Pima about 72, a little more than 71 years of age. Whereas 70% of the US Pima have diabetes by age 40, 0% of the traditional Pima do by age 40... and only 6% by the age of 70.
So you can see the outcome, it isn't just theory, it actually works. There are actually people who have been living this Nopalea lifestyle for so long that we can see the outcome. And you know in medicine, that's very, very important, because anything can sound good when you're making a presentation on biochemistry. Literally. You can make it sound good. I've given arguments for coffee and shoe leather as antioxidants and they sound good. lol
But when you look at the people, these people have an extension of their life span, an extension of their health span and an increase in vitality, so that these are the people who run 150 miles races. Isn't that incredible? Having run a marathon I can tell you, there must be something special in the water. Something special in their nopal for them to hold up. And it turns out it's these betalains that makes the difference.
So we have an anti-inflammatory that serves to keep the flame that's burning inside of you organized and orderly and in the right place and at the right volume so that you've got the energy you need to do the things you need to do, but you also have that cell protection that you need to keep from burning those cells down.
And we have from the Nopalea the betalains, we have that end result. To be able to say, "What's going to happen to me if I drink this for 10 years, 20 years, or 30 years?" Well, we've got a people who have been doing this for 150 years, so we can watch the difference between those who do and those who don't.
So I want to conclude with my favorite saying... I've got a new favorite saying... but just remember our favorite saying is "If Inflammation is the problem... Nopalea is the solution."
And now let me tell you a new one when I did a tour with some Affiliates. I said, "Would you like some coffee? You want a Late? A Cappucchino?"
One of the ladies said, "Forget the Late, Drink the Pink" and pulled out a bottle of Nopalea. So that's our new best saying, "Forget the Late, Drink the pink."
GARTH:
Sometimes people think inflammation and they think joints. But inflammation is a wider spread issue.
BRAZOS:
That's true. And if you ever take a look at the things that inflammation causes... sure it's things like arthritis... but there's such things as inflammation on the brain. I have a Wellness Report coming out on tremor triggers, like Parkinsons and other brain diseases like Alzheimer's which are caused by inflammation. Diseases like cancer are primarily caused by a disease of inflammation. Heart disease - inflammation. Diseases like asthma and other lung diseases, the number 4 killer in North America. And even diseases like diabetes. Type II diabetes is always associated with obesity and obesity is a very, very inflammatory process.
If you have even 10% more body fat than you should have, you're suffering from such a ramped up increase in the amount of inflammation over base line, over what you should have, and that's why people who have even 10% more body fat than they should have, have this really, really high risk of disease. Heart attacks and strokes? Sure, but also things like reproductive cancers, bladder and kidney cancers, and oh my goodness, it's like everything bad that can happen to you... literally you're going to come down and find a smoldering ember somewhere that got away, that started that fire, and is now creating this flame and it's flaming out of control.
GARTH:
One of the key things about direct distributing this product is that we are key educators of the public. They don't really understand inflammation and Brazos did a great job with sharing that with us.